“Don't Forget To Breathe” by Nicholas Freeman

A visual ode to stillness and breathing, Don’t Forget to Breathe moves through intimate vignettes of tension in everyday life where we can find quiet release. Without dialogue or product, it reframes advertising itself as an act of mindfulness, inviting viewers to pause, inhale, and return to the present.

FROM THE DIRECTOR

“I always love to make projects that push me towards a way of thinking, a belief, or a habit I value but under appreciate. This project forced me to think about all those small and random moments when we need mindfulness but fail to realize it. We know that when we’re deeply anxious or experiencing panic, slowing down and breathing is a path towards a sense of ease. I wanted to capture moments that feel less serious and easy to miss in our day-to-day life to illustrate just how important it is to constantly seek mindfulness.”

-Nicholas Freeman

CREDITS

Director// Nicholas Freeman 

Starring

Eileen Wolter

Marisha Urushadze

Simon Dricker

Joannie Taveras

Quadiri Bolare

Lucas Foster

Rebecca Corey

Uswelo Mzengi Corey

Rommy Hidmi

Executive Producer// Trust

Production Company// XX 

Executive Producers// Farah Jabir, Maxx Evan

Producer// Maxx Evan, Farah Jabir

DOP// Gabriel Connelly 

Production Designer// Katie Balun 

Art Director// Kyra Boselli

Edit// Nick Freeman

Sound Design// Alessandro Visonà

Colorist// Nick Metcalf

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